Macy's gift to the City of San Francisco - Macy's 27th Annual Tree Lighting will take place in Union Square Park between Sutter and Post and Geary and Stockton Streets, right across from the front of Macy's.
The beautiful and reusable tree will be decorated with more than 33,000 twinkling energy-efficient LED lights and 1,100 shining ornaments.
San Francisco's most recognized Christmas tree will be lit at the end of the ceremony, around 6:40 p.m.
This year's entertainment is not set yet but will be posted when scheduled.
It's a great day for Christmas shopping as many sales are geared to this special day - Black Friday.
Those inspired by Macy's Great Tree in Union Square can visit the festive Holiday Lane on the seventh floor of Macy's Union Square to see the lavishly decorated Christmas trees, thousands of ornaments and other embellishments for the home.
For the best viewing location, stop by Union Square early to stake out your spot. One tip is to manage to get a spot at the Cheesecake Factory - top of Macy's which looks down over Union Square. They have outdoor dining with heat lamps and the view to the ice rink and skaters is spectacular.
The ceremony is expected to begin at 6pm and the tree is scheduled to be lit at 6:40pm.
The holidays would not be the same without a trip to see Santa. Old St. Nick will listen to holiday wishes and be available for portraits in Macy's Santaland®, also on the seventh floor, starting Friday, November 24 through Sunday, December 24.
Be sure to visit the San Francisco SPCA holiday windows, featuring lovable animals available for adoption at the Macy's adoption center on Level 1.
For the last 17 years, Aflac has partnered with Macy's to provide holiday happiness. The 2017 Aflac Holiday Duck is available for purchase. 100% of net proceeds will benefit pediatric cancer hospitals across the country. The ducks are available at Macy's, macys.com, and aflacducprints.com.
"Macy's is proud to continue the tradition of giving the Great Tree in Union Square, heralding the start of the holiday season", said District Vice President Jane Mitchell. "Here at Macy's, a big part of our holiday spirit is giving, not just to our loved ones, but also giving back to our communities. The tree is our annual gift to the city of San Francisco, bringing the nostalgia and magic of the holidays to residents and visitors alike."
Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.